ERASMUS Blended International Program (BIP) Module in Cooperation with CENTRIA (FIN) and OBUDA (HU)
CSR: Corporate Strategy, Management and Consumer Behaviour with regard to a Specific Sector
Key Aspects:
Sector: Core CSR challenges of the whole sector and relevant SDGs (Materiality Environment Analysis)
Selected Company:
- Vision, Mission and strategic CSR approach
- Business Modell and Stakeholder Engagement (Materiality Assessment)
- Core CSR aspects (ISO26000): Selected concrete CSR measures, impacts and outcomes (SDGs)
- SWOT-summary
Corporate Communication and customer behavior
- Past and current trends – non-sustainable and sustainable variants
Proposals: How to move towards more CSR and sustainability?
Organisation:
During the first module week (physical workshop) students will be assigned to mixed working groups and be responsible for analyzing the above-mentioned key aspects of a chosen company. Lecturers will offer coaching during each block. Then students have to collaborate and gradually have to develop the interim group presentations (see below, during the weeks 3-4, 6-8, 10-11), which then will be consolidated as final presentations and reports to the summarizing online-workshop.- Lehrperson: Martin Wenke
Das InvestmentLab ist eine Veranstaltungsreihe für Studierende aller Jahrgänge des Studiengangs BBFd/t.
- Lehrperson: Dirk Braun